{"id":10828,"date":"2021-01-19T16:38:41","date_gmt":"2021-01-19T15:38:41","guid":{"rendered":"https:\/\/www.dsoverseas.com\/references\/usa\/"},"modified":"2026-04-13T18:39:45","modified_gmt":"2026-04-13T16:39:45","slug":"usa","status":"publish","type":"page","link":"https:\/\/www.dsoverseas.com\/en\/references\/usa\/","title":{"rendered":"USA"},"content":{"rendered":"

[vc_row][vc_column][vc_custom_heading text=”DS OVERSEAS reference on the American market” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes”][vc_column_text]<\/p>\n

Here we present our references in the US market, with a wide range of services<\/a>. DS OVERSEAS communication agency USA has considerable expertise in the American market. Several customers have placed their trust in us: Lactamed<\/a>, Shift Communication, …<\/p>\n

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An overview of the US advertising industry<\/h2>\n

Digital advertising (Digital Marketing) remains the engine of growth.<\/p>\n

Returning to advertising forecasts at an average individual level, the story remains more or less as it was in the old forecasts.<\/p>\n

Digital advertising continues to grow at a steady pace, with estimated growth of 22% in 2021, compared with an estimated growth rate of 7.3% for the 2020s, excluding political advertising.<\/p>\n

This result is likely to be driven by the activity of smaller companies, as well as by major brands who are redirecting their spending towards digital media to support their still rapidly growing e-commerce activities.<\/p>\n

This is exacerbated by declining investment in offline advertising such as television, prompting marketers to look for alternative outlets for their budgets.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]<\/p>\n

Communication agency USA<\/h2>\n

A USA communications agency supports companies (in any sector or form: B2B, B2C, associations, NGOs, etc.) in setting up their communications resources. Most of the time, it designs a communications strategy tailored to its client’s needs and objectives, and then implements the means it has recommended.<\/p>\n

The first mission of a communications agency is consulting, but not only:<\/p>\n