Design Logo consortia
Logo design for consortia, a mission successfully taken on by our communications consultancy, Ds Overseas.
We overhauled the old charter and implemented new color codes in line with our client’s strategic priorities.
Design Logo consortia
How do you design your logo?
Every company, large or small, has a logo that represents its brand. At first glance, a logo seems easy to create, but designing one requires a certain artistry. Find out how to design a logo.
The different ways of creating a logo
There are several ways to design a logo. The most economical way is to do it yourself. However, you can also enlist the help of graphic design professionals, such as design studios or designers.
If you want to do it yourself, you’ll need a tool. An online editor or a generator for online logo designs are other options, however.
Choose simplicity and originality
Whichever way you choose to design your logo, it’s important to know that nothing beats simplicity. This simple design will help it to be easily understood by the general public. So the simpler your logo, the more it will stick in consumers’ minds.
Choosing the right shapes
This includes the message you wish to express through your logo. An in-depth study of the question is therefore important, as a logo is generally designed to attract attention, but above all to remain in people’s memories for several years, if not forever. And the most important thing is to choose a timeless logo, so that you don’t have to change it frequently, at the risk of destabilizing your clientele.
Choosing the right colors
It’s best to use black and white colors if you’re just starting out. The use of more than three colors is not recommended. The choice of colors, especially their combination, requires a certain amount of knowledge, as they also contain meanings. That said, adapt the colors you use in your logo to the message you wish to convey through it.
Project carried out in July 2015
