Lyance emailing design
Lyance email design, a mission successfully taken on by our agency!
We designed an email marketing campaign for our client Lyanceas part of their New Year’s greetings for 2015.
The emailing format was 800x600px, aimed at Lyance customers and partners to wish them a Happy New Year 2015.
E-mail is the most widely used form of communication in the world today. It has surpassed all other forms of communication, even face-to-face interactions and phone calls. In fact, a recent study revealed that in the United States, e-mail ranks first among preferred forms of communication.
In terms of importance, e-mail is ranked second by business people who use it on a daily basis. It’s important because it’s a fast, efficient way of reaching people and passing on information. E-mailing can be used to send important messages to customers, colleagues, friends and family.
E-mailing is also considered an essential tool in digital marketing, as it is used to send press releases, newsletters and other messages designed to entice customers to buy products or services. In addition, it can be used for online surveys or competitions, helping marketers to better understand their target audience.
Lyance email design
With the rise of social media and instant messaging, many people see e-mail as an outdated form of communication, reserved for people who don’t know what Facebook or Twitter are. But this is far from the case: 75% of e-mails are opened within six seconds, compared with just 18% of Facebook messages and 7% of Twitter messages.
What’s more, 45% of all consumers take action after being contacted by someone via e-mail – these users will either forward the message to a friend, or buy the promoted product or service. Email marketing is therefore incredibly effective, delivering tangible results for businesses and organizations worldwide.
Project (Lyance email design) carried out in December 2014
