JPO Mecahers – Logistics
Our agency took charge oforganizing the Mechahers JPO – Logistics.
- Two first-rate photographers (American nationals)
- Two hostesses in official customer clothing
- An Open Bar
- VIP Cocktail
- Lunch and Place Méchoui
- Sound system, lectern and projection screen
- Chairs and reception
- floral decoration
The aim of the event was to promote and present Mecahers’ logistics services. To achieve this, we set up an upscale atmosphere with professional photographers to capture the highlights of the day. Hostesses gave guests a warm welcome and ensured that everything ran smoothly during the VIP cocktail reception and lunch.
We also provided impeccable service with an open bar for guests and a traditional mechoui.
JPO logistics mecahers
The importance of event logistics and open day management in an aeronautical company’s communications policy
The world has changed. The old communication models simply don’t work anymore. It used to be simple: send an e-mail and expect people to respond. Today, that’s no longer the case. People are bombarded with messages every day – and most of them will never see yours.
That’s why aerospace companies need to take a different approach to communications: they need to make sure their message gets through. To do this, they need to take a more strategic approach to marketing and communications, which includes event logistics and open day management.
The benefits of event logistics
Events are one of the best ways for companies to get in touch with potential customers and partners. They also enable networking with other companies in the sector, and help everyone involved to share knowledge, expertise and contacts. But this is only possible if events are properly managed – from planning to execution, until everyone’s gone!
This means you need someone on site who knows what they’re doing (and who doesn’t get bored easily!). This person will be there from start to finish to make sure everything runs smoothly; if anything goes wrong or if anyone has any questions, they’ll be there to help.
Project carried out in February 2014.
